Change in Ranking Advice by Google – Go for Good Website Instead Of Links

Not long ago, a majority of people who are linked to one website or other had a common thought that link building alone would help their website achieve sky soaring popularity. But, most of them, by now, have proven to be wrong.

As we all know, hard work has no substitute for achieving good results. So, building a website that is not so good, and link building seems more like a shortcut to fame, one thing that Google has never tolerated.

Today, link building is easier than anything else in the world. There are numerous such providers in the internet who are ready to provide your website with thousands of links for minimum amount.

website-structure-professional-organic-seo-expert-kolkataThere are many people who initially get fooled by them and go for these links which, in almost all of the cases are spam links. They might help your website at the first sight, but on the long run, they are destroying your website instead of doing any benefit.

With its latest algorithm updates, it is not a troublesome task for Google to find out which link is good and which one is bad. Recent updates from this search engine authority clearly indicates towards the fact that one should give more stress on building a quality site rather than concentrating on links only.

Here are the points that should be kept in mind while building a quality website –

  1. Appearance
  2. Content
  3. Functionality
  4. Website Usability
  5. Search Engine Optimization

All the above points should be dealt with equal importance in order to create and maintain a website that would definitely be important in the eyes of Google.

The website should look good and at the same time be user friendly, content must be unique and of good quality, website should come with proper functionality and usability. Lastly, the SEO should be done in a genuine process.

Avail the above steps and you will definitely get a good quality website.

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